Video Might Have Killed The Radio Star But Not The Internet
In 1979, the song “Video Killed the Radio Star” was heard over the airwaves and became a cult hit. Its music video became the first music video on MTV Channel in 1981 signaling the start of the MTV era. It’s 2017 and videos are now digital. This only shows that the video technology has changed itself and how we use technology since 1979.
Anything that moves fascinate people. No wonder moving pictures became what we call movies. The film is not just a medium, it is also an art, a science, and a technology. Then came the Betamax, the VHS, the VCD, the Laser Disc, the DVD, the Blu-Ray technology, and now video streaming. Just see how the video technology evolved over time since the late ’70s.
When the internet came in the ’90s, flashing icons and buttons and .gif images were cool. As the years went by, it became imminent that videos should be part of web content. Nowadays, more than 64% of web content are in video format along side with text and images.
Videos convey ideas easily because it grabs attention and informs a lot in a limited time. Not only that, videos has become interactive, too. Business-wise, videos work because the traditional TV ad just transformed itself on the Internet. In an era of YouTube and Facebook, a video is a staple and a good source of entertainment and information.
And it’s no longer a problem for people to create videos because digital cameras and smartphones can capture the images easily and editing software are very much available. Once done, anyone can upload, share, and comment on the video. It has shaped how we communicate and how we see things in perspective. When we were taught to write in a “show, don’t tell” way, the Internet has taken it seriously. YouTube is still the place to be seen. But sooner or later, other social media network and video sharing sites will try to come up with new features in an effort to gain popularity, following, subscribers, and revenue.
Thinking of the song’s lyrics that goes: “…we can’t rewind we’ve gone too far…” Our technology might have gone far since but videos still live and will soon take over text and images on web content.
Do you agree? Let me know your comments below.